Teaching Business English

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The international business place has chosen English as the global language of communication. Globalisation of international business and communication requires one common language. Become certified to teach Business English today!

Course Overview:

The world of English teaching is becoming more fragmented or specialized. Business English is becoming an increasingly popular market with TESL/TEFL teachers in high demand. As with all areas of teaching , students expectations are higher and the days when a cursory glance through a copy of a business curriculum book was all it took to prepare for a business English lesson are long gone.

Working with business people demands special skills, knowledge and interests. It is also an area of teaching that can favor the mature teacher. Students are highly motivated since the course has clear advantages for them within their companies or careers in general.

The teacher also needs to be highly flexible. Business English is a 'catch all' phrase but each company will have specific demands and needs for their individual programs.

 

Course Content:

  • An introduction and overview of what English for Specific Purposes is (ESP), who your target students are and the process of teaching business English.
  • Methods and approaches to teaching Business English.
  • The four language aquisition skills and how they are applied to teaching business English.
  • Case studies in which you will have to analyze materials that have already been developed.
  • Evaluation and how to evaluate the progress of your students and the course.
  • Introduction and an overview on how to develop business materials.
  • Adapting business materials.
  • Developing business materials.
  • Developing business courses.

Course Requirements

  • Three case studies
  • Material development assignment
  • Progressive evaluation assignment
  • Material evaluation task
  • Marketing and strategy assignment
  • Material framework assignment
  • Marketing and Strategy task
  • Pilot lesson planning assignment
  • Secretary lesson planning assignment
  • Airline lesson planning assignment
  • Conversation lesson planning assignment
  • Final course assignment